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    April 2016
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Island Schools Launch Recycling Drive and Environmental Awareness Campaign – Phone Book Recycling Drive

The Berry Company, LLC, proud publisher of the Hawaiian Telcom Directory, is partnering with schools on the islands of Hawaii, Kauai, Lanai, Maui and Molokai to launch the #SmallBizBigOutcome recycling drive and environmental awareness campaign. The campaign runs through May 15, and is in conjunction with the 2016 Hawaiian Telcom Directory delivery on the neighbor islands.

Phone books can still be seen scattered through out Hilo.

Phone books can still be seen scattered through out Hilo.

Local schools on each island will compete to collect the most outdated telephone directories, which will keep the directories out of landfills through recycling. For the first time, all participating schools will receive a cash prize for their involvement in the program, and one school will win a grand prize. The grand prize winner will be selected based on book collection totals and efforts to engage and educate students about recycling and protecting the local environment.

“Berry’s recycling drive helps to protect the local environment, but also raises funds for neighbor island schools, and we’re grateful for the support from our local community partners that help bring this campaign to life,” said John Lambert, branch manager of The Berry Company in Hawaii. “We love seeing how students of all ages get involved and learn first-hand the difference recycling can make.”

Hawaiian Telcom Directories are 100-percent recyclable. After the close of the contest, the telephone directories are shipped off-island for recycling. On Hawaii, Kauai, Lanai and Maui the materials are converted into an array of new products, including building insulation, writing and copier papers, newsprint and paper towels. The directories from Molokai are processed at a waste-to-energy facility where they are used to generate a valuable source of renewable energy for Oahu. Recycling and environmental sustainability are important initiatives year round, so residences and businesses throughout Hawaii should check with their local recycling department for more information on recycling programs offered in their area.

Berry is also partnering with local food banks, including Hawaii Foodbank, Hawaii Foodbank – Kauai Branch, The Food Basket and the Maui Foodbank, to host a community food drive. By using the recyclable directory delivery bags, Berry encourages the community to fill the bags with nonperishable food items and donate them to local food banks.

For more information about reusing, repurposing and recycling, visit Berry’s online hub dedicated to spotlighting business and residents working to create positive change, SmallBizBigOutcome.com. There you can also find more information about the recycling drive, drop-off locations and hours, as well as a list of the participating schools and food banks.

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