Calling All Keiki Lemonade Makers – Lemonade Alley 2014

Lemonade Alley, an exciting, hands-on business program for kids, today announced its 2014 competition date and call for team applications. The BizGym Foundation program is in its fourth year of teaching budding keiki entrepreneurs, or “#Kidpreneurs,” business, financial literacy, and social good skills through a competition in which teams of kids sell lemonade to raise funds for charities of their choice.

lemonade alley“As entrepreneurial skills become increasingly important in our society, Lemonade Alley looks forward to providing Hawai‘i’s next generation with a positive experience that encourages them to make our state – and the world – a better place through sustainable business practices,” said Steve Sue, Chief Lemon Head of Lemonade Alley. “This year, we invite keiki big and small to paint the town yellow for a one-of-a-kind experience at the coolest lemonade sale in town!”

Over a month-long time period, participating Lemonade Alley teams concoct a lemonade recipe, design and build a stand where they can sell their lemonade, pitch their business on-stage, and select a charity of choice, culminating in a head-to-head competition where teams sell lemonade and raise money for their chosen charities. The winning teams go home with $1,000 in cash for their chosen charities, with additional cash prizes and awards also distributed at the competition.

Lemonade Alley 2014 team applications are due on Friday, Mar. 7 via mail to 3155 Alani Drive, Honolulu, HI 96822. The first 30 teams to submit applications will be admitted on a first come, first serve basis. The 2014 application form is available for download at

Lemonade Alley will take place on Saturday, Apr. 12, 10 a.m.-3 p.m. at Pearlridge Center, host sponsor venue of Lemonade Alley 2014, at the Pearlridge parking lot between Uptown and Downtown. Lemonade Alley welcomes corporate sponsors, donors, and volunteers to support this year’s competition. For more information, visit,

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