Hilo to Get New Radio Station – 102.7 The Beach

On Thursday, July 4th at 12:00PM, HST, Hilo listeners will be introduced to RESONATE HAWAII’s newest radio station, 102.7 The Beach.  Featuring a unique blend of beach music, island rock/reggae and alternative rock from the late 80s to today.  102.7 The Beach will be a true “alternative” to radio listening in Hilo and the Big Island creating a absolutely unique listening experience for Adults 18-44.

The Beach RadioAvailable on-air at 102.7 in Hilo and online at http://www.1027thebeach.fm  102.7 The Beach will feature a wide array of artists such as Jack Johnson, The Black Keys, 311, Iration, Dave Matthews Band, Ziggy Marley, Muse, Sublime, The Green, Incubus, Jason Mraz, Pepper, Nirvana, Sublime, Pearl Jam, The Cure, Bob Marley, No Doubt, The Dirty Heads, Soja, Foo Fighters along with many others.

Complementing the station will be a launch party to follow in Hilo, concerts, an online connection to local events, music videos, photo galleries, concert updates, and multi-functional streaming player.  Fans of the station can also stay connected through instant messaging, Twitter, Facebook, and other social networking sites.

“I have been looking forward to launching this station for nearly three years.  This is going to be Hawaii’s first true Alternative dedicated to playing music you won’t hear on other stations.” said Matt Stone, Operations and Programming Manager, RESONATE HAWAII.  “People have been longing for something different on their radio dial here in Hawaii and we are very pleased to finally be able to give them a choice.  102.7 The Beach is The Alternative for Hawaii Island.”  Resonate Sales Strategist, William Zucker added “When you can effectively blend bands like the Cure and the Black Keys, still deliver ska and rock, all while maintaining the island lifestyle and identity that makes Hawaii so unique…you’ve got something magical, something that hasn’t been done and something truly unique to the market.”

Programming and presentation of 102.7 The Beach is being directed by:  Matt Stone, Director Of Programming, RESONATE HAWAII.

About KTBH-FM

Owned and operated by RESONATE HAWAII, 102.7 The Beach “The Alternative” is Hawaii’s new rock/alternative/reggae radio station. Broadcasting to Hilo at a frequency of 102.7.  RESONATE HAWAII, also owns and operates KHBC 92.7 Hilo / KHWI 92.1 Kona – The Wave @ 92fm.

 

4 Responses

  1. I am Looking for work as a Traffic Manager. I would love to know were I can send my resume.

    Thanks
    Josie

  2. No matters, Hilo enjoy the organically oriented new Tune Station, while it lasts, Ahloha.

  3. I would love some of those artists some air time. If there was *anything* I might listen to … on the radio … besides ESPN, it would be on this new station. Unfortunately, I’m just one person.

    It’s broadcasting (radio); it’s Hawaii; it’s a tough business.

    Ad sales?

    Well, uh, good luck with that.

    I’m hoping that if these guys are in it for real (they actually want to make money), they know something I don’t.

    Otherwise, I see a format change in less than a year. Or new owners. Just saying.

  4. Hope they launch an Android App!

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